The Benefits of the Commoditization of Dental PMS

October 13, 2022 | 3 min read

The dental software industry is a very fragmented market. Every vendor does its own thing, and platforms don’t talk to each other. Meanwhile, each application only addresses a small piece of the puzzle, so dental practices have to cobble together different systems — hoping they’ll play nice with each other and nothing breaks when one of them rolls out a major update.

No wonder dental offices struggle to leverage technologies cost-effectively to deliver a modern patient experience that can attract and retain more business.

tab32 set out to change that — our all-in-one dental practice management platform has revolutionized how dental offices use cloud-based software to deliver patient-first services. We have commoditized dental practice management software (PMS) to streamline how technology is integrated into care delivery, whether it’s for a solo mobile practice or a large DSO.

What Is Software Commoditization?

A commodity is a well-established category in which both buyers and vendors have a clear expectation of the value propositions. There’s a standard definition for the features and functionalities of the product, which makes it easy to develop new capabilities using the same “language.” The value chain becomes more efficient, and more benefits trickle down to end-users.

What Made PMS Commoditization Possible?

tab32 has revolutionized the dental software market by offering an all-in-one platform that consolidates imaging, data analytics, patient communication, billing, and more. But how did we do it? We have positioned ourselves in the right place and at the right time where various factors converged to make such innovation possible:

  • A better grasp of innovation processes: Compared with five or ten years ago, we have a much better understanding of the digital product development processes. Buyers and vendors have a shared vision of what a solution would look like to deliver the most value — allowing us to build capabilities that meet our customers’ needs cost-efficiently. 
  • Common building blocks: From cloud capabilities to programming frameworks, engineers can leverage existing “components” so they don’t have to reinvent the wheel. These building blocks help accelerate product development cycles and allow us to deliver relevant solutions faster and at a lower cost.
  • The rise of artificial intelligence (AI): AI is everywhere. From open-source tools to AI-as-a-service, we can cost-effectively incorporate the latest technologies to help our customers leverage data to meet business objectives and improve the patient experience.
    For example, our Open Data Warehouse™ offers sophisticated business intelligence (BI) capabilities. It brings analytics features that were only accessible to large enterprises to dental practices of any size.

What Does the Commoditization of Dental PMS Mean For You?

tab32’s all-in-one dental practice management platform has changed the market. Instead of being nice-to-haves, our features have become table stakes. Dental software vendors had to evolve and include them as basic functions in their packages.

This market shift is good news for dental practices. 

Instead of microservices and integrations — which may work well for industries such as e-commerce but prove to be cumbersome and costly for dental practices due to their unique requirements — we have made the all-in-one platform the industry standard.

Our customers can spend less time and money figuring out the right tech stack to support different aspects of their practices (e.g., patient communication, imaging, EHR, etc.) and focus their resources on delivering an outstanding patient experience.

Meanwhile, standardization means most platforms are built on similar technologies. Data migration is less complex, and dental practices are less susceptible to the risk and high costs of vendor lock-in.

Standard building blocks allow us to build new capabilities faster. Additionally, the standardized features and user interfaces mean that as more practices adopt these platforms, the time and resources you need to onboard and train staff will lower significantly. 

Moreover, data security is par for the course — vendors must meet the highest standards to stay relevant and competitive. When you use a reputable platform, you can rest assured that your patient data is protected and your practice is HIPAA compliant. 

Finally, dental practices can expect a lower total cost of ownership (TCO). Not only is it cheaper to bring new features to market, but the competition also drives vendors to continue to innovate and improve the cost-effectiveness of their solutions. 

Ready to stay at the forefront of the dental industry with the latest technology? Schedule a demo to see how tab32 can help you revolutionize your practice. 

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